In 1929, young (and unstoppable) pioneer O.T.H. Beier departed Germany (much against the wishes of his family) and established himself as a wool merchant in Durban, South Africa.
Due to his unrelenting entrepreneurial spirit, it came as no surprise that O.T.H Beier acquired the very same wool scouring plant in which he started working as an employee, from Storm and Company in 1933 – barely 48 months after he decided to call South Africa home.
As the South African economy steadily improved, O.T.H Beier identified the vast potential for industrial development in South Africa and over the years he energetically embarked on a mission of expansion and people diversification, a culture which remains a priority and a passion for the Beier Group to this day.
In 1962 – Hans Beier – OTH’s eldest son, entered the business and the next era of growth was ushered in. Hans expanded the business from its origins in wool and consolidated the diversification into a major industrial textile group over the next 30 years.
Enter the third generation. In 1994, after completing his studies and working abroad for three-and-a-half years, Wolfgang, Hans’ eldest son joined the business determined to prove the exception to the old adage that “family businesses inevitably fail in the third generation”. Building on the proud legacy of his grandfather and father before him, he embarked on a path which further expanded operations and transformed the business into the vibrant, empowered, local manufacturing powerhouse that it is today.
Together with its leaders and shareholders the Beier Group embraces the diversity that is South Africa today, recognising that the only growth which matters, is inclusive growth and that the great legacy of past generations is only proven in the success of future generations.